If your card provides something of value... something worth keeping.... then they'll be kept and it's money well spent. If not, they probably be tossed out with the scores of other mailings received.
For example, I once had a professor (a practicing attorney) whose business card had printed a list of things "what to do/what not to do if you are arrested" on the back. I kept it.
Another business card from a mortgage banker had printed a list of items needed to bring to closing.... I kept that one, too.
Some cards are actually calandars...
If there are some details about the foreclosure process in your state that would be of interest... perhaps the days that each County holds it's Sheriff's sales (M,T,W,R,F)...
If your card provides something of value... something worth keeping.... then they'll be kept and it's money well spent. If not, they probably be tossed out with the scores of other mailings received.
For example, I once had a professor (a practicing attorney) whose business card had printed a list of things "what to do/what not to do if you are arrested" on the back. I kept it.
Another business card from a mortgage banker had printed a list of items needed to bring to closing.... I kept that one, too.
Some cards are actually calandars...
If there are some details about the foreclosure process in your state that would be of interest... perhaps the days that each County holds it's Sheriff's sales (M,T,W,R,F)...
I've had people tell me that the reason they called my number instead of the 50 other pieces of mail they got was because I had my card in there.
Ryan J. Schnabel
Thanks for the input, both of you. I think I am going to continue including our card.
Oh yeah, I have two different business cards. One that I include in mailings and a more professional one I hand out when networking.
Ryan J. Schnabel