Why do you need a specific mailing list? There are REALLY CHEAP ways of doing mailings to a specific area that don't require a mailing list at all. Are you trying to hit an entire zip code, a whole neighborhood or what?
I've got a section of a town that is one mile by one mile that I think would be great.
Thats why I want to get a mailing list that is downloadable and that I can then print labels.
Thank you for your responses. By the way, I did check the public records here in the local counties. No luck I can ind individual addresses and names but no lists :-( :oops:
If you are going to do a 1 mile by 1 mile geographic area and not discriminate addresses, meaning you want every address in that area to recieve your message, then do a saturation mailing using a technique called carrier route saturation mailing. It is the absolutely lowest costing bulk mail available, postage right around 11 cents each. You don't need a specific mailing list, you need a carrier route mailing list that you can get for about $25. You get the list and the software for free to print the labels, you get a bulk mail permit $150 you assemble your mailing and take it to your bulk mail center and out it goes. Cheap.
I look up the strreets, (no Address) on the online Tax Roll it will pull up owners and address to mail to.
No Cost Way..
any idea how to get apartment renters names and addresses?
LindaTx
Quote:
On 2004-09-24 15:46, videla wrote:
Is there an inexpensive way of getting a mailing list for a particular geographic w/o Sacraficing a lot of Dough to a mailing list company?
Will this also work for apartments in that area?
LindaTx
Quote:
On 2004-09-27 11:46, The-Rehabinator wrote:
If you are going to do a 1 mile by 1 mile geographic area and not discriminate addresses, meaning you want every address in that area to recieve your message, then do a saturation mailing using a technique called carrier route saturation mailing. It is the absolutely lowest costing bulk mail available, postage right around 11 cents each. You don't need a specific mailing list, you need a carrier route mailing list that you can get for about $25. You get the list and the software for free to print the labels, you get a bulk mail permit $150 you assemble your mailing and take it to your bulk mail center and out it goes. Cheap.
[addsig]
Quote:
On 2004-09-27 11:46, The-Rehabinator wrote:
If you are going to do a 1 mile by 1 mile geographic area and not discriminate addresses, meaning you want every address in that area to recieve your message, then do a saturation mailing using a technique called carrier route saturation mailing. It is the absolutely lowest costing bulk mail available, postage right around 11 cents each. You don't need a specific mailing list, you need a carrier route mailing list that you can get for about $25. You get the list and the software for free to print the labels, you get a bulk mail permit $150 you assemble your mailing and take it to your bulk mail center and out it goes. Cheap.
If you dont mind me asking, where do you get the:
1. mailing list?
2. software (how is it free?)
3. bulk mail permit?
it costs too much for infousa list, I got my mailing list from listpro, you can select homes or apartment, rent or homeowner, age, income, home value...etc, their number is 800-291-2800.
vkdba - you are talking about a different kind of list again, not a saturation list which is the cheapest list available. You won't be specifiying by economic data using this technique. I also wouldn't deal with a list service that you have to call, I want it online and be able to get it instantly, this ain't 1969 anymore.
Michael, I recommend you call 800-695-0957 the ADVO Advantage Hotline for a saturation list. You could alternatively use www.ADVOLISTS.com. ADVO, the largest private customer of the USPS, has a national list well known in the industry for extremely high quality. ADVO mails 76+ million advertisements each week and 112 million ads once a month so it's continually tested and verified. While it's true some people prefer on line, and that's an option, there's nothing like talking with a live person and I feel you may benefit from some good service. The staff at that number can answer your questions, give you counts instantly and, your electronic order for addresseses is turned around in minutes.
A few more thoughts for you. You're looking for a saturation list which puts you in a postal rate category of Standard Mail, Enhanced Carrier Route (ECR). Work with your local post office to ensure you deliver the mail into their hands right . Saturation rates represent the lowest postage rate available and if you deliver the mail to the local post office you may be able to do even better (drop ship discounts) but again work with your local Post Office to help. Have the post office review a sample piece to ensure you're in compliance.
Since the postage rates (saturation) are so low the USPS does not forward mail to consumers who may have moved, instead they discard your mail. If you make the mistake and use the list for a FIRST Class mailing, don't be surprised if you get 5 - 10% returns depending on the vacancy rates of apartments in the area. Not to mention that you'll pay first class postage which is MUCH higher. Don't make that mistake!
I wish you well. For full disclosure, I am an empoloyee of ADVO with 16+ years experience.
Quote:Since the postage rates (saturation) are so low the USPS does not forward mail to consumers who may have moved, instead they discard your mail.
I'm a bit confused at this statement. Saturation lists don't have actual names on them, they are just dropped off in sequence to the physical location on each postman's route, so whomever is living there is going to get that piece of mail. They are usually address simply as "homeowner".
My comment regarding "discard your mail" was IF you send it out First Class. If you send a piece of mail First Class to "resident" or "homeowner" the USPS would drop it to whoever's there. But what if the place is vacant? Then they would try to forward it but can't (no name) so it would come back to the mailer as undeliverable as addressed. I was only trying to guide you to not make the mistake that I've seen others do and use a saturation list for First Class. If you do then you will see returns and it could lead you to think the list was bad, which it isn't.
On a separate note, Saturation lists are available now with a "name where available" overlay. In fact ADVO has the most extensive overlay available. So the mail piece could say "John Doe or Current Resident". Usually you're better off avoiding 'Homeowner" and try to keep it more generic like Resident or Occupant. Once you start using words like Homeowner you can offend non-homeowners and open yourself up to a Postal Challenge.
Over the years I've seen mailing challenged by the Post Office for a variety of reasons, hence the need to be connected with a company that will stand behind its product. The challenge can come in many forms, here are some examples:
1. The CASS Form 3553 is showing dates that demonstrat you shouldn't be getting the walk sequence discount
2. Your use of 'To our singles friends at:' doesn't meet the postal top line salutation requirements and they require you to relabel each piece.
3. The city name is incorrect, they require you to relabel
4. They claim your list is older than 90 days old.
The USPS can challenge your mail for reasons beyond even List related reasons, weight, size etc. The bottom line is work with the USPS if and get their written agreement , if this is your first time, that your piece meets their requirements.
I just posted this on another thread, but thought it might be helpful here:
One suggestion is to get your mailing list for "free". Ever wonder how Realtors get their mailing lists? Just like you can - look in Yellow Pages under Title Companies. Call and ask to speak to a title rep. Tell her you're a real estate investor and want to learn about their services. She'll probably invite you to a meeting.
See if they have multiple offices around your area - you can use their office to sign papers with your sellers.
Ask about Farm Packages. Tell her what the geographical area is that you'll work. It's a data base - Ask what "fields" you can include. For instance, people who have refi'd in past 3 years, people who have a second mortgage, people who have loans with subprime lenders (and have worse credit than most). There are all types of ways to construct. Get it on a CD in Excel format, with a master hard copy if possible. Get labels if you're ready for that. They'll ask if you have your postal codes yet - check with post office first so you can use cheaper postage. When you get the CD, you can select sub-lists from it by selecting different fields (such as going after people who have loans with a certain lender). The cost? for a huge list, it might set you back $50.
But remember - you need to do business with that title company for your closings.
I been looking into Direct mail my self. Okay the INFO USA you can call and i believe you can call. THEY DO NOT COMPILE lists instantly.. doesnt work that way. THey get back to you.
INFO USA has Saturation mailing lists.. Here is how you get that. What you do.. is go to www.usps.com look up a zip code/address.. After you get that address click the link below it.. Think it sat industry info. It wil lthen tell you the route # and carrier.
THEN.. You got to INFO USA, and enter those routes. So.. if your looking at a certain area, drive around.. write down a bunch of addresses inside your circle, and to the edges to find all the addresses. . THen go back to USPS.. and go to look up zip/adress.. THEN go to the INFO site..and slect the link for saturation mailing.. There will be like 10 blocks you can enter route numbers at.
OKay. you can go to the post office and call Tenn. You will talk to 3 different groups, and neither knows what the other does.. Its much easier talking to info..or other list companies.
One final thing. There are companys that have LOCAL LISTS for about 350.00 this is far cheaper. One company is Call Stewart Directory In Maryland.. You can get the number from 800 information. They handle several states, and they know who handles the states they dont. This list is great.. BUT.. It wont let you do saturation mailing.. but you will get a price of about 24 cent.
Finaly suggestion.. Mailing companies do this.. and by the time you buy a list, or do the work.. you might find ..getting an expert is better..and cheaper if your only doing 1x or 2x.
With all this crazyness, why wouldn't you simply go online to Mellissa Data and get a targeted saturation mailing list exactly in the zip codes or geographic area you want for less than a penny a address, and have it in your hot little hands within 5 minutes?
Check with your county recorders office, it might be on-line already for you to get ahold of it.
Check your library also, they can have access to public records too.
happy hunting
Will do!
Title Co's can usually help also. If you are in the Real Estate business they will assist you with a mailing list and labels for no fee.
Robert
Why do you need a specific mailing list? There are REALLY CHEAP ways of doing mailings to a specific area that don't require a mailing list at all. Are you trying to hit an entire zip code, a whole neighborhood or what?
I've got a section of a town that is one mile by one mile that I think would be great.
Thats why I want to get a mailing list that is downloadable and that I can then print labels.
Thank you for your responses. By the way, I did check the public records here in the local counties. No luck I can ind individual addresses and names but no lists :-( :oops:
If you are going to do a 1 mile by 1 mile geographic area and not discriminate addresses, meaning you want every address in that area to recieve your message, then do a saturation mailing using a technique called carrier route saturation mailing. It is the absolutely lowest costing bulk mail available, postage right around 11 cents each. You don't need a specific mailing list, you need a carrier route mailing list that you can get for about $25. You get the list and the software for free to print the labels, you get a bulk mail permit $150 you assemble your mailing and take it to your bulk mail center and out it goes. Cheap.
WOW !
That is exactly what I was looking for.
Thank you very much!
Michael :-D
I look up the strreets, (no Address) on the online Tax Roll it will pull up owners and address to mail to.
No Cost Way..
any idea how to get apartment renters names and addresses?
LindaTx
Quote:
On 2004-09-24 15:46, videla wrote:
Is there an inexpensive way of getting a mailing list for a particular geographic w/o Sacraficing a lot of Dough to a mailing list company?
Thanks for your time in advance
Michael
:-o
[addsig]
Will this also work for apartments in that area?
LindaTx
Quote:
On 2004-09-27 11:46, The-Rehabinator wrote:
If you are going to do a 1 mile by 1 mile geographic area and not discriminate addresses, meaning you want every address in that area to recieve your message, then do a saturation mailing using a technique called carrier route saturation mailing. It is the absolutely lowest costing bulk mail available, postage right around 11 cents each. You don't need a specific mailing list, you need a carrier route mailing list that you can get for about $25. You get the list and the software for free to print the labels, you get a bulk mail permit $150 you assemble your mailing and take it to your bulk mail center and out it goes. Cheap.
[addsig]
Quote:
On 2004-09-27 11:46, The-Rehabinator wrote:
If you are going to do a 1 mile by 1 mile geographic area and not discriminate addresses, meaning you want every address in that area to recieve your message, then do a saturation mailing using a technique called carrier route saturation mailing. It is the absolutely lowest costing bulk mail available, postage right around 11 cents each. You don't need a specific mailing list, you need a carrier route mailing list that you can get for about $25. You get the list and the software for free to print the labels, you get a bulk mail permit $150 you assemble your mailing and take it to your bulk mail center and out it goes. Cheap.
If you dont mind me asking, where do you get the:
1. mailing list?
2. software (how is it free?)
3. bulk mail permit?
From the U.S.Postal Service!
Bulk mail permit is gotten at the post office. $300.
You get your mailing lists from mailing list providers, info usa, melissa data. Software is a free download with some of them.
You can usually include or exclude apartments and biz when you create your list with the list seller.
it costs too much for infousa list, I got my mailing list from listpro, you can select homes or apartment, rent or homeowner, age, income, home value...etc, their number is 800-291-2800.
Good Luck!
vkdba - you are talking about a different kind of list again, not a saturation list which is the cheapest list available. You won't be specifiying by economic data using this technique. I also wouldn't deal with a list service that you have to call, I want it online and be able to get it instantly, this ain't 1969 anymore.
Michael, I recommend you call 800-695-0957 the ADVO Advantage Hotline for a saturation list. You could alternatively use www.ADVOLISTS.com. ADVO, the largest private customer of the USPS, has a national list well known in the industry for extremely high quality. ADVO mails 76+ million advertisements each week and 112 million ads once a month so it's continually tested and verified. While it's true some people prefer on line, and that's an option, there's nothing like talking with a live person and I feel you may benefit from some good service. The staff at that number can answer your questions, give you counts instantly and, your electronic order for addresseses is turned around in minutes.
A few more thoughts for you. You're looking for a saturation list which puts you in a postal rate category of Standard Mail, Enhanced Carrier Route (ECR). Work with your local post office to ensure you deliver the mail into their hands right . Saturation rates represent the lowest postage rate available and if you deliver the mail to the local post office you may be able to do even better (drop ship discounts) but again work with your local Post Office to help. Have the post office review a sample piece to ensure you're in compliance.
Since the postage rates (saturation) are so low the USPS does not forward mail to consumers who may have moved, instead they discard your mail. If you make the mistake and use the list for a FIRST Class mailing, don't be surprised if you get 5 - 10% returns depending on the vacancy rates of apartments in the area. Not to mention that you'll pay first class postage which is MUCH higher. Don't make that mistake!
I wish you well. For full disclosure, I am an empoloyee of ADVO with 16+ years experience.
Quote:Since the postage rates (saturation) are so low the USPS does not forward mail to consumers who may have moved, instead they discard your mail.
I'm a bit confused at this statement. Saturation lists don't have actual names on them, they are just dropped off in sequence to the physical location on each postman's route, so whomever is living there is going to get that piece of mail. They are usually address simply as "homeowner".
My comment regarding "discard your mail" was IF you send it out First Class. If you send a piece of mail First Class to "resident" or "homeowner" the USPS would drop it to whoever's there. But what if the place is vacant? Then they would try to forward it but can't (no name) so it would come back to the mailer as undeliverable as addressed. I was only trying to guide you to not make the mistake that I've seen others do and use a saturation list for First Class. If you do then you will see returns and it could lead you to think the list was bad, which it isn't.
On a separate note, Saturation lists are available now with a "name where available" overlay. In fact ADVO has the most extensive overlay available. So the mail piece could say "John Doe or Current Resident". Usually you're better off avoiding 'Homeowner" and try to keep it more generic like Resident or Occupant. Once you start using words like Homeowner you can offend non-homeowners and open yourself up to a Postal Challenge.
I hope this clarifies my points.
Okay, now what is a postal challenge?
Okay, now what is a postal challenge?
Hello To All...
Rehabinator... great idea, 'carrier route saturation' I'm on my way to the local post office now!
Thanks
I never knew that this would be such a hot topic. Just wanted to say thanks for all of the imut from Everyone and... yes, what is a "postal challenge"
Over the years I've seen mailing challenged by the Post Office for a variety of reasons, hence the need to be connected with a company that will stand behind its product. The challenge can come in many forms, here are some examples:
1. The CASS Form 3553 is showing dates that demonstrat you shouldn't be getting the walk sequence discount
2. Your use of 'To our singles friends at:' doesn't meet the postal top line salutation requirements and they require you to relabel each piece.
3. The city name is incorrect, they require you to relabel
4. They claim your list is older than 90 days old.
The USPS can challenge your mail for reasons beyond even List related reasons, weight, size etc. The bottom line is work with the USPS if and get their written agreement , if this is your first time, that your piece meets their requirements.
Hi all,
I just posted this on another thread, but thought it might be helpful here:
One suggestion is to get your mailing list for "free". Ever wonder how Realtors get their mailing lists? Just like you can - look in Yellow Pages under Title Companies. Call and ask to speak to a title rep. Tell her you're a real estate investor and want to learn about their services. She'll probably invite you to a meeting.
See if they have multiple offices around your area - you can use their office to sign papers with your sellers.
Ask about Farm Packages. Tell her what the geographical area is that you'll work. It's a data base - Ask what "fields" you can include. For instance, people who have refi'd in past 3 years, people who have a second mortgage, people who have loans with subprime lenders (and have worse credit than most). There are all types of ways to construct. Get it on a CD in Excel format, with a master hard copy if possible. Get labels if you're ready for that. They'll ask if you have your postal codes yet - check with post office first so you can use cheaper postage. When you get the CD, you can select sub-lists from it by selecting different fields (such as going after people who have loans with a certain lender). The cost? for a huge list, it might set you back $50.
But remember - you need to do business with that title company for your closings.
Hey Guys,
I been looking into Direct mail my self. Okay the INFO USA you can call and i believe you can call. THEY DO NOT COMPILE lists instantly.. doesnt work that way. THey get back to you.
INFO USA has Saturation mailing lists.. Here is how you get that. What you do.. is go to www.usps.com look up a zip code/address.. After you get that address click the link below it.. Think it sat industry info. It wil lthen tell you the route # and carrier.
THEN.. You got to INFO USA, and enter those routes. So.. if your looking at a certain area, drive around.. write down a bunch of addresses inside your circle, and to the edges to find all the addresses. . THen go back to USPS.. and go to look up zip/adress.. THEN go to the INFO site..and slect the link for saturation mailing.. There will be like 10 blocks you can enter route numbers at.
OKay. you can go to the post office and call Tenn. You will talk to 3 different groups, and neither knows what the other does.. Its much easier talking to info..or other list companies.
One final thing. There are companys that have LOCAL LISTS for about 350.00 this is far cheaper. One company is Call Stewart Directory In Maryland.. You can get the number from 800 information. They handle several states, and they know who handles the states they dont. This list is great.. BUT.. It wont let you do saturation mailing.. but you will get a price of about 24 cent.
Finaly suggestion.. Mailing companies do this.. and by the time you buy a list, or do the work.. you might find ..getting an expert is better..and cheaper if your only doing 1x or 2x.
How does everyone get those cool little faces on the left hand side with your username and city?
With all this crazyness, why wouldn't you simply go online to Mellissa Data and get a targeted saturation mailing list exactly in the zip codes or geographic area you want for less than a penny a address, and have it in your hot little hands within 5 minutes?
How much do Milissa data charge for their list?