Hit Singles Every Week Or Aim For The Home Run?

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Hi Group,

It's Angel! I just wanted to spark up an interesting conversation. When it comes to doing mailings for pre-foreclosure properties and lis pendens there are two schools of thought.

1) Some believe that one should be persistent and send out multiple mailings in order to gain a customer.

2) The second school of thought believes that only 1 letter should be mailed out, and if the person is motivated they will respond. Thus, you'll be dealing with a real motivated buyer and not someone who is still unsure about it even after the 3rd or 5th letter.

How does the group feel about this?

Thanks,
Angel

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